[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.efeta.sk\/reklama-vitazi-nad-kvalitou\/#Article","mainEntityOfPage":"https:\/\/www.efeta.sk\/reklama-vitazi-nad-kvalitou\/","headline":"Reklama v\u00ed\u0165az\u00ed nad kvalitou","name":"Reklama v\u00ed\u0165az\u00ed nad kvalitou","description":"\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Dobr\u00e1 ekonomika by mala sl\u00fa\u017ei\u0165 k tomu, aby v\u00fdrobcov motivovala k mnoh\u00fdm variant\u00e1m, v\u00fdhod\u00e1m, mo\u017enostiam, n\u00e1padom, ako roz\u0161\u00edri\u0165 n\u00e1\u0161 trh o zauj\u00edmav\u00fd a kvalitn\u00fd tovar. Len\u017ee v tomto dne\u0161nom ekonomickom syst\u00e9me v\u00ed\u0165az\u00ed predov\u0161etk\u00fdm reklama, meno a zm\u00fd\u0161\u013eanie typu kto z koho. Dne\u0161n\u00e9 firmy a spolo\u010dnosti teda nemaj\u00fa na v\u00fdber. …","datePublished":"2017-04-08","dateModified":"2023-04-29","author":{"@type":"Person","@id":"https:\/\/www.efeta.sk\/author\/#Person","name":"","url":"https:\/\/www.efeta.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/325464d7e09ffe52889ba6983accc5cdb65d0a54acd9a25cd7e409bd3eba713a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/325464d7e09ffe52889ba6983accc5cdb65d0a54acd9a25cd7e409bd3eba713a?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"efeta.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.efeta.sk\/wp-content\/uploads\/img_a280923_w2040_t1496932007.jpg","url":"https:\/\/www.efeta.sk\/wp-content\/uploads\/img_a280923_w2040_t1496932007.jpg","height":0,"width":0},"url":"https:\/\/www.efeta.sk\/reklama-vitazi-nad-kvalitou\/","wordCount":380,"articleBody":"\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Dobr\u00e1 ekonomika by mala sl\u00fa\u017ei\u0165 k tomu, aby v\u00fdrobcov motivovala k mnoh\u00fdm variant\u00e1m, v\u00fdhod\u00e1m, mo\u017enostiam, n\u00e1padom, ako roz\u0161\u00edri\u0165 n\u00e1\u0161 trh o zauj\u00edmav\u00fd a kvalitn\u00fd tovar. Len\u017ee v tomto dne\u0161nom ekonomickom syst\u00e9me v\u00ed\u0165az\u00ed predov\u0161etk\u00fdm reklama, meno a zm\u00fd\u0161\u013eanie typu kto z koho. Dne\u0161n\u00e9 firmy a spolo\u010dnosti teda nemaj\u00fa na v\u00fdber. Maj\u00fa rozohrat\u00fa hru. Treba myslie\u0165 hlavne na reklamu a marketing. V\u0161etko ostatn\u00e9 ide \u017eia\u013e bokom. Zm\u00fd\u0161\u013eanie typu- Prekon\u00e1m kvalitou konkurenciu? Prekon\u00e1m originalitou a n\u00e1padmi? Tak\u00e9to zm\u00fd\u0161\u013eanie je u\u017e \u017eia\u013e zastaral\u00e9. A preto to tak aj vyzer\u00e1. Z rekl\u00e1m na ka\u017edom kroku sme u\u017e otr\u00e1ven\u00ed, no v\u00fdrobky n\u00e1m vydr\u017eia 2 roky.\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Z\u00e1rove\u0148 sa vytv\u00e1ra nezdrav\u00e9 marketingov\u00e9 prostredie, na trhu sa objavuje plytkos\u0165. Niektor\u00ed \u013eudia nakupuj\u00fa to, \u010do v\u00f4bec nepotrebuj\u00fa. Prest\u00e1vaj\u00fa pou\u017e\u00edva\u0165 vlastn\u00fa predstavivos\u0165 a zdrav\u00fd rozum. Ktor\u00e1 zna\u010dka pr\u00e1ve let\u00ed, tak\u00fa musia ma\u0165. A je jedno, \u010di to v\u00f4bec potrebuj\u00fa a \u010di im to pom\u00f4\u017ee rozv\u00edja\u0165 svojho ducha. V\u00fdrobcovia toto ve\u013emi dobre vedia. Tak\u017ee prestan\u00fa roz\u00fd\u0161la\u0165 \u0161t\u00fdlom- Pom\u00f4\u017ee tento produkt \u013eudstvu? Pom\u00f4\u017ee produkt zdraviu? Bude vhodn\u00fd pre bud\u00facnos\u0165 a na\u0161e deti? Za\u010dn\u00fa rozm\u00fd\u0161la\u013e hlavne nad t\u00fdm, ako plytk\u00fd produkt presl\u00e1vi\u0165 pomocou reklamy a marketingu. Tak\u017ee sa k\u013eudne m\u00f4\u017ee sta\u0165 \u017ee budeme kupova\u0165 veci, ktor\u00e9 n\u00e1s nijak\u00fdm sp\u00f4sobom ako spolo\u010dnos\u0165 nerozv\u00edjaj\u00fa.\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Investori takisto vyh\u013ead\u00e1vaj\u00fa hlavne produkty, ktor\u00e9 s\u00fa v kurze. Takisto zna\u010dky, ktor\u00e9 s\u00fa “ in „. Tak\u00fdmto sp\u00f4sobom sa za\u010dne z n\u00e1sho ekonomick\u00e9ho trhu vytr\u00e1ca\u0165 originalita a revol\u00fa\u010dn\u00e9 n\u00e1pady, ktor\u00e9 by n\u00e1s posunuli ako spolo\u010dnos\u0165 vpred.\u2022\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Spr\u00e1vna ekonomika by mala sl\u00fa\u017ei\u0165 takisto k tomu, aby v\u00fdrobcovia \u013eud\u00ed in\u0161pirovali a spravili im rados\u0165 z toho, \u017ee existuj\u00fa spolo\u010dnosti, ktor\u00e9 n\u00e1s dok\u00e1\u017eu z\u00e1sobova\u0165 pre n\u00e1s potrebn\u00fdmi a vyu\u017eite\u013en\u00fdmi produktami, ktor\u00e9 my nedok\u00e1\u017eeme vyrobi\u0165, alebo na ich v\u00fdrobu nem\u00e1me \u010das. Ekonomika mus\u00ed ob\u010danom zabezpe\u010di\u0165 predov\u0161etk\u00fdm u\u017eito\u010dn\u00fd a potrebn\u00fd tovar.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Reklama v\u00ed\u0165az\u00ed nad kvalitou","item":"https:\/\/www.efeta.sk\/reklama-vitazi-nad-kvalitou\/#breadcrumbitem"}]}]